1. Get audience insight to inspire action
Getting insight into customers’ behaviour is key. There are lot of tools available online as well as articles that can help on this. In marketing being able to predict your customers, gives you a big leverage. Questions such as, are your customers impulse buyers? Are they largely influenced by online reviews? Etc. comes to mind here.
2. Reach your right audience with multiple creative.
As a matter of necessity you must be able to filter your customers from the mass market, regardless of the platform you choose to reach them. The right content is king in reaching and converting your target prospect.
3. Repetition wins along the marketing funnel.
It is important to be strategic on how you repeat messages across formats, throughout the customer journey.
Everything is very open with a really clear clarification of the challenges. It was really informative. Your website is extremely helpful. Thank you for sharing!